The Instituto de Astrofisica de Canarias (IAC) is a Spanish research centre. It comprises the Instituto de Astrofisica, the main headquarters in La Laguna (Tenerife), the Teide Observatory in Izaña (Tenerife) and the Roque de los Muchachos Observatory, in Garafia on La Palma. Whilst maintaining a level of excellence, not only for the facilities of the observatories under its administration, which constitute the European Northern Observatory, but also in its research and its technological projects, which include a telescope with a diameter of 10.4 metres, and its involvement with universities, the IAC has not neglected its cultural outreach. On the contrary, as one of its goals, the IAC is constantly making an effort in the popularization of science. The Director's Support Team carries out the cultural outreach of the IAC. Activities include visits to the observatories, exhibits, outreach courses and conferences, educational projects, attention to the media, publications and many other activities related to astronomical events.